Loewe Use NXP Technology For Full HD

28 juillet 2008


German TV manufacture Loewe are well known for its unique design,captivating workmanship and future oriented technology. With this in mind Loewe are now using the flagship video postprocessor Philips NXP5100 Semiconductors, to deliver full-HD picture quality on its latest 37-inch and 40-inch LCD TV line-up – the Spheros R37 Full HD+, the Individual 40 Selection Full HD+ and the Individual 40 Compose Full HD+. The 100Hz flat panels from Loewe will draw on NXP’s Motion Accurate Picture Processing technology and full motion compensated up-conversion to reduce contour blurring and halos for brilliant 1920×1080 high-definition images.

Roland Bohl, director for R&D at Loewe, said: “As the HD LCD TV market matures and consumers demand progressive improvements in their viewing experience, the ability to up-convert and deliver life-like picture quality will be a key differentiator for Loewe. Having evaluated a number of video processors on the market, we found NXP to offer the right platform for up-conversion to realize our philosophy of image enhancement in order to complement Loewe’s premium LCD TV strategy – stylish design with superior picture quality.

NXP’s PNX5100 video postprocessor combines three-frame HD Movie Judder Cancellation, motion sharpness and vivid colour management to successfully reduce the visible halo and blur in fast moving scenes to deliver an enhanced viewing experience for enjoying sports and action movies. The Automatic Picture Control feature dynamically adjusts the processing parameters used to obtain optimal improvement on every output frame.


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