Scottish cable company Atlas has launched a new website with improved layouts, better navigation and more detail in its product descriptions.
The crucial change has been to the technology section which now outlines in more detail the technology and materials used in the design and manufacturing of Atlas Cables.
John Carrick, sales and marketing director for Atlas Cables, said: "The new website has been designed to dispel the ‘smoke and mirrors’ associated with cables and their design so that our customers can get an explanation about our technology, materials and manufacturing processes.
“As we design, prototype and manufacture everything ourselves, we fully understand what we are doing and, more importantly, why we do it. We believe that this gives us the edge over our competitors and, through the new website, customers can see for themselves what goes into the engineering of a quality cable.”
The new Atlas Cables website is live now.